THE PROBLEM
Leads to poor financial planning -- individuals with low financial literacy have lower levels of wealth and are less likely to engage in financial planning (OECD) leading to an endless cycle
35% of adults in U.S carry credit card debt from month to month -- 43% of them don't know the attached interest rates
61% of U.S. adults don't have a budget, and 50% of Americans have less than one month's worth of savings which can lead to excessive personal debt
Finan4U
Learn Earlier, Save Smarter.
Finan4U's Vision:
Bridging education and entertainment to create unique and accessible finance and economic content to help others gain a better understanding of finance and economics.
Our Framework
EDUCATE
We aim to educate people on the basics of personal finance and economic news in basic terms.
ENTERTAIN
We aim to create entertaining content to make learning fun and enjoyable.
EXPAND
We aim to expand our content to suit everyone, regardless of their age, existing knowledge or potential language barriers
The Solution
1
Short Clips
Creation a collection of social media posts and short clips about personal finance and economics news using simple, witty language.
2
Fourms
Creating an inclusive and safe community for financial inquires and meaningful discussions, facilitating interest.
3
Game
Creating an investment/money managing game using real life scenarios to reinforce concepts and simulate real-life experiences
4
Blogs
An extension to short clips -- providing in depth posts to explain the theory behind finance news or economic theories.